Monday, August 07, 2006
In Many Ways, SPAM still dominates the SERPs
We have given Google way too much credit lately.
A collegue and I were doing some research this morning, and we were both appalled at the pages which were ranking for some relatively non-competitive terms. It wasn't the pages in the SERPs themselves that were spammy, but rather the backlinks of these pages. It appears that while the SERPs themselves may be somewhat free from spammy pages, scraper sites and link farms still push legitimate pages up the SERPs.
In an effort to compete, we've given our entire squad a challenge. The employee who creates the most scraper SPAM sites by Friday gets an extra week of vacation. OK, I made up the part about the vacation.
No, no, of course we didn't do that. But if the engines don't get their act together and start picking up on this crap we're all going to have to band together. Is is that hard to identify a scraper page and devalue all the links?
A collegue and I were doing some research this morning, and we were both appalled at the pages which were ranking for some relatively non-competitive terms. It wasn't the pages in the SERPs themselves that were spammy, but rather the backlinks of these pages. It appears that while the SERPs themselves may be somewhat free from spammy pages, scraper sites and link farms still push legitimate pages up the SERPs.
In an effort to compete, we've given our entire squad a challenge. The employee who creates the most scraper SPAM sites by Friday gets an extra week of vacation. OK, I made up the part about the vacation.
No, no, of course we didn't do that. But if the engines don't get their act together and start picking up on this crap we're all going to have to band together. Is is that hard to identify a scraper page and devalue all the links?